The History of The Wendy's Company: How It All Began
The Wendy's Company is the second-largest hamburger fast-food chain globally. The Company was established in 1969 by Dave Thomas and has enjoyed phenomenal growth after that.
The Wendy's Franchise System
The Wendy's Franchise System (FTS) is the franchise business model used by The Wendy's Company. Wendy's franchisees operate under a master franchise agreement that establishes standards for the entire system. The FTS includes; the operating system, a quality assurance program, and a training program that trains franchisees on operations and management procedures.
Growth Strategies for The Wendy's Company
One of the effective strategies for the growth of The Wendy's Company is the opening of new locations in the preferred markets of the franchisees. Generally, these selected markets have more significant potential to generate higher sales and profit margins. However, the Company has opened new locations in markets with increased demand for its products in recent years.
Wendy's Company has many growth strategies to grow and generate sales. First, they open new locations. Next, they expand their existing areas. The Company also uses digital marketing strategies such as mobile ordering and home delivery.
Conclusion
As a result of the growth strategies that The Wendy's Company has implemented, it is currently one of the largest hamburger fast-food chains in the world.
Wendy's
Fast Food Restaurant
176 Gateway Blvd South San Francisco, California 94080Not recommended!
Wendy's
Fast Food Restaurant
1991 Redlands Blvd. Redlands, California 92373Get food before going home. Good quality food.
Wendy's
Fast Food Restaurant
725 W. Clover St. Tracy, California 95376Order an pretzel bacon burger.. wrong bun and patties were lot smaller
Wendy's
Fast Food Restaurant
801 E Kettleman Lane Lodi, California 95240Parking: Lots of parking
Wendy's
Fast Food Restaurant
11300 County Line Madison, Alabama 35756This Wendys used to be amazing. Even during the COVID lockdowns, you could go through the drive thru in a reasonable amount of time. They hired good high school aged ki ... more
Wendy's
Fast Food Restaurant
1500 E. 104th Ave Thornton, Colorado 80233Bad we have to paid in cash they did not have barbecue or ranch dressing one pop machine was not working and they don't even have a sing
Wendy's
Fast Food Restaurant
1369 North Davis Road Salinas, California 93907Clean, can't go wrong here.
Wendy's
Fast Food Restaurant
2624 S. Bascom San Jose, California 95124No fries.
Wendy's
Fast Food Restaurant
1959 W Lacey Blvd Hanford, California 93230Spicy Chicken sandwiches are the best
Wendy's
Fast Food Restaurant
18507 Devonshire Street Northridge, California 91324This was the first time I was ever disappointed in Wendy's. I had the fish sandwich. It was hard and lacked flavor. It was probably frozen for some time.
Wendy's
Fast Food Restaurant
1501 Mchenry Ave Modesto, California 95350The food has gotten expensive and so small. I think the quality has gone down Restaurant wide not specifically at this location.
Wendy's
Fast Food Restaurant
17684 Sherman Way Van Nuys, California 91406Went here excited for breakfast after a long drive Friday morning at 7am. Ordered breakfast burrito and had a nice interaction with the drive-thru teller. Opened up the ... more
Wendy's
Fast Food Restaurant
860 W. Henderson Porterville, California 93257Ordered in app, food not ready on arrival, was to pick up in drive thru, sent around building to park and wait for food, food still cold when I ate it. Disappointing.
Wendy's
Fast Food Restaurant
3739 W. Chapman Ave. Orange, California 92868The lady at the drive through was so sweet and caring !
Wendy's
Fast Food Restaurant
2750 Power Inn Road Sacramento, California 95826Mom & Jihad the Strawberry Mango Salad. Superb! ! Kid-friendliness: Room for the whole Family. Wheelchair accessibility: Yes there's Wheel Chair Access.
Wendy's
Fast Food Restaurant
15110 East Summit Ave. Fontana, California 92336A very nice clean place and excellent service
Wendy's
Fast Food Restaurant
1890 East G Street Ontario, California 91764Not a big Wendy's fan anymore. Why no buffalo sauce? The ghost pepper ranch is kind of gross and not hot.
Wendy's
Fast Food Restaurant
1374 E. Hatch Rd. Modesto, California 95351Placed an order on the app but they claimed they never received. Manager was not understanding or helpful.
Wendy's
Fast Food Restaurant
2005 N Blackstone Fresno, California 93703One of the busier Wendy's due to being on major street and college nearby. Hate drive thru due to hard time exiting cuzz of traffic and the light being right there
Wendy's
Fast Food Restaurant
14181 Us Hwy 395 Victorville, California 92392Rude customer service just dont come to this wendys
Wendy's
Fast Food Restaurant
1603 Hwy 72 East Athens, Alabama 35611Went through a drive-through little after 7:00 p.m. on a Saturday night .. they were relatively busy.. but just consistent. Ordered single combo and another single both b ... more
Wendy's
Fast Food Restaurant
19018 Soledad Canyon Rd Santa Clarita, California 91351Staff is friendly and the food was great!
Wendy's
Fast Food Restaurant
1830 N. Perris Blvd. Perris, California 92571Fast service! Clean place, nice staff and a a refreshing lemonade of pineapple/mango ! To celebrate our first day of spring 2024 !! Thank you Wendys .
Wendy's
Fast Food Restaurant
16984 Valley Blvd. Fontana, California 92335Unremarkable. Same as every other Wendy's.
Wendy's
Fast Food Restaurant
1180 Fremont Seaside, California 93955This Wendy's, is the best! The staff is smart, friendly & fast. I've never had a complaint. I will say though......if I order a coffee with x-sugars & x-creamers, they sh ... more
Wendy's
Fast Food Restaurant
525 Highland Springs Ave. Beaumont, California 92223You guys REALLY need to bring back the grilled chicken sandwich!!!
Wendy's
Fast Food Restaurant
3520 N. Peck Rd El Monte, California 91731I've never seen an order screwed up that badly. I got about half of what I ordered and what I got was the wrong item. It was like the lady wasn't even listening. I almost ... more
Wendy's
Fast Food Restaurant
821 South Real Road Bakersfield, California 93309I just had a similar experience to an other reviewer with a young lady in glasses & braces. Extremely rude, I asked for her manager, a young kid comes out who is the mana ... more
Wendy's
Fast Food Restaurant
14439 Baseline Avenue Fontana, California 92336My wife always ask for Wendy's. Very friendly, great food, even healthy. . Give a big ten.
Wendy's
Fast Food Restaurant
12240 Highland Avenue Rancho Cucamonga, California 91739Girl at the front talked very fast, I wasn't sure if I was at Wendy's or an auction house. All in all, it's very impressive.
Wendy's
Fast Food Restaurant
27544 The Old Road Valencia, California 91355Foods are cold and there's hair in my burger.
Wendy's
Fast Food Restaurant
1101 N Chalkville Rd Trussville, Alabama 35173Only go here if fast food to you means 35 minutes in the drive thru, and you dont need anyone to say thank you, (or any words at all; actually.) A new low in bad service, ... more
Wendy's
Fast Food Restaurant
2395 Geer Rd. Turlock, California 95382Great food. Love their sausage gravy and biscuits. Really great taste
Wendy's
Fast Food Restaurant
72837 Dinah Shore Blvd Rancho Mirage, California 92270Fries was old & hard, one of the drinks was wrong she didn't even know what drink to look for, asked for cherry lime aid got a cherry drink, asked for sweet & sour got b ... more
Wendy's
Fast Food Restaurant
12671 Moreno Beach Drive Moreno Valley, California 92555Wendy's
Fast Food Restaurant
1090 N. Pepper Ave. Colton, California 92324Some Spanish Manager lady that works there seems to make the rules. Went in with coupons the cashier took and the system registered it. Than she came and says that's not ... more
Wendy's
Fast Food Restaurant
1422 Beltline Sw Decatur, Alabama 35601I was only inside customer. Took at least 5+ minutes to give my order. Young man opened register to give me my change. No cash drawer. That took another 10 minutes. ... more
Wendy's
Fast Food Restaurant
8701 Us Highway 395 Hesperia, California 92344Lived in the High desert since the mid 80s the Wendy's at the Pilot truck stop is the best in the High desert
Wendy's
Fast Food Restaurant
175 N Ventura Road Port Hueneme, California 93041Great and awesome place
Wendy's
Fast Food Restaurant
5326 Torrance Blvd Torrance, California 90503Sorry you need to pay more wages to your workers for the same lazy,idiotic workers. Nice new building but the soda machine is disgusting. No napkins in dispenser or straw ... more
Wendy's
Fast Food Restaurant
207 S Vasco Rd Livermore, California 94551The sanwhich I had was horrible. Cold and too spicy hot. Fries were ok.
Wendy's
Fast Food Restaurant
23750 Main St. Carson, California 90745Would always come here to get a Baconater and would love it now......The guy at the register doesn't even know what that is for the past 3 visits I ask the the large comb ... more
Wendy's
Fast Food Restaurant
1809 A Street Antioch, California 94509The food came out hot but the customer service needed a bit of work
Wendy's
Fast Food Restaurant
1575 N. Victory Place Burbank, California 91502Good deals I love the food.
Wendy's
Fast Food Restaurant
28961 Golden Lantern Laguna Niguel, California 92677Dave's double at 2 bucks is a great deal can't beat it I wish we had March madness every month
Wendy's
Fast Food Restaurant
2045 North Texas Fairfield, California 94533perfect and super service.
Wendy's
Fast Food Restaurant
14645 Roscoe Blvd. Panorama City, California 91402Always Give The Wrong Order And The Employees Rude As A Mf
Wendy's
Fast Food Restaurant
10536 Craftsman Way San Diego, California 92127Wendy's
Fast Food Restaurant
1340 Lincoln Blvd Santa Monica, California 90401I don't know how the Chicken BLT was cooked but it tasted burnt like cardboard. Took 2 bites and threw it in the trash
Wendy's
Fast Food Restaurant
1339 North Main Salinas, California 93906Best hamburgers On the planet. March madness Prices, On the app are great.
