Mindful Marketing Strategies

Their name says it all. I spoke to a few local marketing agencies and everyone was pitching either their high-end service or a canned service. The team at Mindful Marketing created a proposal that was very specific to my business (physician). They revamped my website, co-managed my Facebook and Twitter accounts, and did our SEO so we ranked higher than our competition in our local area. They also discouraged us from some of the paid advertising channels as it didn't show much positive result. We did end up doing Yelp for a trial period and looks like we may be sticking with it. I like being able to look at data and being in the loop on the decisions.
Feb 6th, 2015

I contacted Mindful Marketing about a year ago. My accounting firm generally gets new business from our existing client base, but we wanted to see if there was a way to get new clients to grow out our network. Although we had a reasonable budget, we couldn't hire a full-time marketing team. After a discussion with the owner, we agreed to have them work on our marketing plans. The nice part was we got an experienced and educated team (apparently everyone has a college degree and the management team has an MBA), at a fraction of a cost of hiring one in house. The plan that was set for us was different than what we initially had in mind. They advised against starting with Social Media, and quickly created a PR campaign for us to drive people to our website. Then we started buying limited advertising to bring in paid traffic. They setup some tracking mechanism that showed us how people found us, and how each campaign was performing. I'm not exactly a marketer, but I totally understood the information. I guess what I liked about their approach is that they didn't just take our money and do "marketing". Most other agencies just agreed to do what we wanted, whereas these guys gave us several options and advised against stuff they didn't think would work for our industry.
Jun 8th, 2017