So Fresh Clothing

Great shop full of quality fits and friendly staff. Worth a stop if you're in Santa Cruz.
May 7th, 2023

This store doesn't deserve a single one of those (OLD) negative reviews. So Fresh Clothing is the type of real local "small" business you should want to support and see thrive, this store is a legacy. 5 stars is honestly too low. My first and only stop for sneakers and apparel in Santa Cruz. Jack really knows what he's doing and he's been around for decades. Take my word for it and go take a look at their inventory if you're close by.
May 17th, 2022

Fresh spot to get hooked upp on clothes, shoes , music.... everything you need to be So Fresh yeee yeee
Jan 19th, 2022

Spot's dope. First started going to their old location because us big boys needed some tall tees. They've expanded waaaayyyyy past that and are a staple of the community.Love these folks for the mixtapes, the hats, and the gear that you're not gonna find anywhere in SC. This is definitely a passion project and they wouldn't be doing it unless they really enjoy it. Feeling bummy? Looking broke off? Just lost your girl to a surprisingly charming homeless dude? Those things have never happened to me, but if they did, I would head to So Fresh and get crispy enough to right those wrongs while slapping some new heat and contemplating what pool I'm gonna throw my new Gucci Mane floatie into. SO FRESH
Oct 21st, 2021

Great place to come up on sweet items, with throw back looks and new school swag...
Nov 23rd, 2020