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Kennesaw is considered a Large Town with a population of 34,344 and 11,874 businesses. 164 in 2018 were added to the Kennesaw Chamber of Commerce business directory which was more than 2017 which had 156.

The economy of Kennesaw employs 26,136 people and has an unemployment rate of 5.3%. Some of the largest industries in Kennesaw are Professional Services (907),Personal Services & Consultants (485), and Restaurants (393).
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