5 Timesaving Business Hacks for Small Business Owners
BY: EMILY SNELL ON SATURDAY, JANUARY 26, 2019
As a small business owner, you have your hands full. You are probably playing multiple roles, from CEO to salesperson to administrative assistant (to yourself). Even if you have employees or contractors to help you with the work, the bulk of the responsibilities still seem to fall on your shoulders.
Rather than spend your day doing a zillion tasks, automating can take repetitive tasks and streamline them into a single process. Even the smallest automation can save you time every day that will add up to hours or days in the future. Additionally, automating tasks will help you secure more time for the big tasks that matter and allow you to plan your business future.
5 Tips and Tools to Save Time with Your Small Business
Fortunately, making your life a little easier by being more efficient with your business time is totally doable and affordable. Here are some ideas and tools for you to try, so you can spend more time doing the things that are really important – in business, as well as in life.
1. Automate Bookkeeping
Automating bookkeeping and invoicing can really take a load off an entrepreneur’s shoulders, especially if dealing with “the numbers” is not a favorite activity. Some automated bookkeeping systems include support from real human accounting professionals, so you have a team ready to help you in addition to the automated systems.
The type of system that works best for you will depend on the type of company you have, the size, and the number of employees. Obviously, a solopreneur who mostly works independently on projects will have different accounting needs than a small business that has a payroll to deal with. Paying outside contractors is another wrinkle to consider when choosing an appropriate bookkeeping system.
2. Automate Email Business Development
MailChip recently found that almost 50% of small business owners spend less than 2 hours a week on marketing. Yes, Email remains one of the most effective tools for business development online. Luckily, businesses of all sizes can see gains through email marketing automation.
By using an automated email solution like Mixmax, you can save a lot of time and energy by knowing exactly which emails your customers are opening and when. This can be accomplished through advanced email tracking tools that track opens and clicks.
Building on email tracking, email rules can also be set up to filter messages, set reminders for you to follow up, or actually send the follow-up email in two weeks or whenever appropriate.
3. Send Invoices Instantly
Calculating expenses, time and other invoice-able activities can take hours, and often completely dominate activity at the begging or end of a month. Rather than spending time sprinting to create invoices, automate the process through software solutions like Invoicely or QuickBooks. While some invoicing software is free, others may charge a fee but can also save you time automating your taxes or payroll.
4. Schedule Social Media
Many businesses leverage several digital marketing channels and keeping them all up to date can be very time consuming. Knowing when the latest blog post when up and coordinating that with a tweet on twitter and post on Facebook can quickly add up. Rather than managing all digital platforms separately, you can use schedulers to post to all or only some social profiles in advance.
Set aside time every week (or month) and plug in the correct content. You can then schedule posts throughout the week that compliment each other and spread your marketing messages.
5. Automate Daily Tasks
Every day, you likely have to read emails, check your messages, and respond to people, yet switching between these activities can waste a lot of time. To reduce “switching costs” schedule certain times of a day to do these activities and try to get it all done during that time. If it is not urgent, then deal with it the next day.
Additionally, if you do regularly set up phone calls or in-person meets, try to keep them around the same time. Block off 2 hours of your calendar and schedule meetings during this time. This will help you focus you day and prevent waiting time between meetings.
Save Time with Your Small Business
Saving as much time as possible with your small business is really important. Not only it can help your business become more successful. It means you, the small business owner, can have more time to spend with friends and family. By applying timesaving tips and tricks to running a small business, you can get more done in less time.