Is Your Website Optimized for Mobile?

Smartphones, and rapidly advancing technology, are changing the way we access information on the web. If your website isn't optimized for mobile, then read on to figure out how to optimize your website for mobile viewing.

BY: KELSEY COX ON THURSDAY, JANUARY 24, 2013
Is Your Website Optimized for Mobile?
Smartphones are changing the way we access information on the web. The rise in mobile phone use has culminated in over 80 million people being connected to the Internet from their phone, and those numbers aren't slowing down anytime soon. Is your website optimized for mobile? If you can't answer that question right away, then you may want to check now to see if your website is optimized. If it's not, then read on to figure out how to optimize your website for mobile viewing.

Over half of the nearly 80 million smartphone users in the world access websites through their phones, and 57% of them wouldn't recommend a website they had trouble accessing on it. With so many people accessing information through their phone, if they stumble across your site on a mobile platform — and don't like it — then you may have lost your only chance with that customer, or even worse, they won't recommend your site to anyone.

There are a few things to put on your checklist when going over your website. From a design standpoint, you want to make absolutely sure that the site loads fast, is easy to navigate, and allows users to locate information quickly and effortlessly. It's a great idea to test your website and how it reacts on every different mobile device, operating system, and browser. Also, be sure to test on a range of tablets as well, since 2013 is shaping up to be the year of the tablet.


Source: Intuit.com

About the Author

Kelsey Cox

Kelsey Cox is a Director of Communications at Column Five Media, a creative agency that specializes in infographics, data visualization, and visual campaigns in Newport Beach, Calif.

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