John McPhee is the Vice President of Formic Media, Inc., a search engine and social media marketing agency located in Portland, OR. McPhee has been in the digital marketing world for the past 10 years, working both in-house and within an agency setting. McPhee's current role as VP of Formic Media is focused on sales and driving the company forward; however, McPhee has experience (8 years) driving SEO, PPC and social media strategies for a number of clients in a variety of industries. McPhee has earned multiple social media marketing (SoMe) awards for strategy and performance in 2008 and 2009. McPhee also serves on the board of SEMpdx, a Portland-based search engine marketing organization.